Tightrope for Toyota


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Most of the paintings I design via We Talk Chalk turn into hand painted 3D street paintings which are amazing and beautiful and super fun, and sometimes exhausting, to create!  But over the last few years, I’ve created several digital 3D paintings that I paint in photoshop and then have printed on vinyl via our own vinyl printer or the client’s local vendor. Though they are much less ‘hands on’, they still provide the same impact and effect to viewers.

2017 has brought forth several opportunities for digital projects and I’m having a blast!!  The first of the year was the expansion of the Shark painting at the Monte Carlo which I talked about in my last blog post.  The second…An incredible display for Toyota and Bass Pro Shops (via MC2exhibits) and the Daytona International Speedway in Florida.  This project was a dream come true.  To design and paint something for such an incredible client at such an amazing venue was exhilarating to see brought to life!  A 16 x 60 foot billboard and 35 x 40 foot floor painting coming together to create the backdrop for two Toyota Vehicles.  Awesome!!

I started out by building a layout of the space and where the cars would be parked, and once canyon sketch was approved, I started painting via Wacom Cintiq and Photoshop.  I think it took me about 7 days total to complete the image once I started painting.  That includes test prints and adjustments. I created the files full size at 100dpi.

I sent the files off to the client for printing and was on pins and needles.  The anticipation was unbelievable.  When you create something in such a small space (your computer screen) you just hope and pray that all your calculations and tests were accurate when it is finally full size and ENORMOUS!!!!  I was so nervous traveling to Daytona…what if I measured wrong?  What if the viewpoint is blocked by something I didn’t know about (which is almost was…There was a pole about 4 feet away that could have been a huge problem, but thank goodness it wasn’t.  phew), what if my math is off? (by the way…I’m terrible at math.  Anything with numbers scares the crap out of me, but hey…you get passed the fear, check everything triple, quadruple times, and then say a lot of prayers that you nailed it.  :).  In the end, everything turned out perfectly!  HALLELUJAH!!!  I was sooooo happy.  So, you can see the results below.  The hot air balloon was a digital I added a few days before the Daytona 500.  Toyota wanted more branding in the shot so I created that in a few hours and sent it over.  They printed and stuck it up on the billbaord just in time.

Painting should be up for several months fairing good weather.


unnamed-3unspecified 3D sketch for Toyota @Daytona International Speedway


30 inch test print of painting.


Addition of Toyota Branded Balloon!


The morning after install it rained. The vinyl was steadfast…it held on tight!


Panarama shot of the painting with the vehicles parked.



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